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Ep 119: B2B at scale with Peter Gough, Chief Operating Officer at ROKA London
We discuss the advantages and challenges of independent retailers, what it’s like to work with distributors, why international expansion is an good B2B strategy - albeit harder than most think, balancing D2C and B2B and why the brand world trumps agency land.
………….
📧 Your Basket Is Empty newsletter here
💻 Your Basket Is Empty consulting here
⚡️ Checkout our sponsor, SparkLayer, here.
Enjoy ✌️
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By Tim Richardson
5
44 ratings
We discuss the advantages and challenges of independent retailers, what it’s like to work with distributors, why international expansion is an good B2B strategy - albeit harder than most think, balancing D2C and B2B and why the brand world trumps agency land.
………….
📧 Your Basket Is Empty newsletter here
💻 Your Basket Is Empty consulting here
⚡️ Checkout our sponsor, SparkLayer, here.
Enjoy ✌️