Rob Tracinski talks with Ed Niedermeyer, author of the forthcoming book Ludicrous: The Unvarnished Story of Tesla Motors, about Tesla, Elon Musk, and electric vehicles. The conversation includes: how "mobility technology" is different from just "cars," the limitations of electric vehicles, how a car is different from a cellphone, why people are more important than machines in auto manufacturing, how Tesla shifted into "ludicrous mode," Tesla's biggest liability, the hunger for technological optimism, and whether Elon Musk is basically a greenwashed Ayn Rand hero.

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