Targa Newfoundland is North America’s only tarmac rally — a 2,000 km motorsport event that crosses more than 130 communities across Newfoundland, challenging competitors with winding coastal roads, unpredictable terrain, and long stretches where connectivity can disappear entirely.

In this episode of Critical Connections, host Ivy Cuervo, Director of Brand and Communications at Dejero, and co-host Kevin Fernandes, Chief Revenue Officer at Dejero, explore the operational challenges of running a rally at this scale — from connectivity gaps and safety coordination to real-time communication across remote areas.

Joining the conversation are Robert Giannou, Co-Founder and Chairman of Targa Newfoundland, and Corey Finkelstein, Board of Governors member and competitor at Targa. Together they share the story behind the rally, the realities of managing an event across remote communities, and why reliable communication is critical to running a safe, world-class motorsport event.

As Targa approaches its 25th anniversary, the rally is also welcoming Dejero as its official connectivity partner, helping strengthen communications across the course and support race operations in some of the most connectivity-challenged environments.

Learn more about Targa Newfoundland: targanfld.com