Steven Nghe, Head of Marketing and Communications at Kloeckner Metals, joins Co-Host Karina Jimenez to share how he built a modern B2B marketing function inside a legacy, commodity-driven business. He explains why marketing keeps splintering into specialist roles, how to align with sales as one commercial team, and what it really takes to build a brand where price often dominates.

Steven also breaks down his remote team model, contract-to-full-time hiring approach, and straight-talk advice for young marketers.