TikTok really saved our lockdown phase, didn't it? Although established since 2016, TikTok took over the world in 2020. You could spend hours drowning in the widest variety of byte-sized information, and you would still not get bored. So what made Tiktok so famous, and so addictive - especially with GenZ? For today’s episode, our super enthusiastic guest speaker Tamara Vásquez (IG: @tamivas94) talks about her experience with Tiktok, ranging from it's infamous algorithm to her thoughts on how we can leverage the app to help small businesses grow.

We hope you enjoy it and stick around for future episodes! Feel free to give us some feedback on our email [email protected] or by sending us a DM on Instagram @thewhycoordinate.

The Why Coordinate is a weekly podcast where we discuss the why behind human society and behavior. Following it up with lessons from pop culture and our own experiences to lead a more intentional, efficient and happy life. Hosted by Anagh Narain (Finance Bro and Technology Geek) and Akshita Saxena (Data Analyst and Travel Enthusiast).