It’s something that many B2B marketers out there are a part of: communities. Some are active members and some even think of establishing and running groups of their own. How can a thriving community become your brand's biggest asset? What do marketers need to do to keep the momentum going?

Join us as we talk to serial B2B entrepreneur and community builder Lloyed Lobo (Co-Founder, Boast.ai) about what it takes to build a great community. Lloyd also highlights the pitfalls that marketers should avoid, how you can add value to members of your community, and how to keep members engaged so that they come back for more.