Today I had the pleasure of talking to Brad Meehan, Managing Director of Strativity ANZ, one of the worlds leading boutique customer strategy consultancy firms. Brad has over 20 years of working with some of the world’s most well-known brands across multiple countries. He’s designed and deployed enterprise-level competitive and customer strategies for several ASX 100 companies and Government Owned Corporations. Brad earned his MBA from Queensland University of Technology in 2007 and has completed Harvard Business School leadership programs in Customer-Centric Strategy and Competitive Strategy and Change.