This episode is an interview with Bridget Johns, Head of Marketing and Customer Experience at RetailNext. We spoke with Bridget about how IoT is being used in Smart Stores, some of the changes we have seen over the years across all types of retailers, and how in-store performance is being impacted by the adoption of IoT technologies. Don't forget to subscribe on iTunes, Google Play Music, or Stitcher! If you enjoy this podcast, please leave us a review on iTunes. Helps a ton!