Today’s guest is Brittany Driscoll, Co-Founder and CEO of Squeeze, a massage concept with revolutionary app-based booking.

Brittany is in the business of happiness! As the former Vice President of Marketing for Drybar, she helped scale the concept from 30 million in revenue to 100 million. It is hard to ignore Brittany's passion for building feel-good experiences for her team and their clients! In this episode, she shares her story about opening the first Squeeze in Studio City, CA. Brittany and Chris discuss what it takes to create a concept from the ground up, the value in customer experience, employee initiatives, and retail technology. Listen now!