Are our phones secretly listening? Dave and Reese pull the curtain on why that ad “mysteriously” finds you: identity graphs, data brokers, co-location signals, and lookalike audiences—aka your shadow profile. They test Instagram’s “Why am I seeing this ad?” tool live, share a simple privacy checklist anyone can do in five minutes, and… detour into simulation theory and the interstellar visitor 3I/ATLAS. Light, witty, practical, a little spooky. You’ll leave a bit more private—and a lot less paranoid.

CNET Article: No, Your iPhone Isn't Listening to You. Here's What's Really Happening?