Elevating Performance (HD)

EP 14, Ch 4 – The Importance of AI in Partner Ecosystems with Marc Rosenstock

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Marc Rosenstock discusses the integration of artificial intelligence (AI) within partner ecosystems, emphasizing the importance of understanding how partners utilize AI in their workflows. He highlights the need for businesses to adopt an AI First mindset, particularly in content creation and marketing strategies.

The discussion also touches on how small and medium-sized businesses can leverage AI tools to compete effectively in the market.

Key Topics

  • It's critical to understand how partners use AI.
  • Knowing the strengths and weaknesses of AI tools is essential.
  • AI is changing the landscape of content creation and SEO.
  • Businesses must design content for AI consumption.
  • An AI-first mindset can transform marketing strategies.
  • Understanding data sources is vital for effective AI use.
  • AI can help optimize customer targeting and engagement.
  • The integration of AI can level the playing field for smaller companies.
  • Designing for AI requires new approaches and thinking.

    • Guest

    Marc Rosenstock, President, Rosenstock Consulting

    Chapters

    00:00 Understanding the Partner Ecosystem and AI Integration

    03:16 The Shift to AI-First Mindset in Marketing
    05:05 Designing for AI: New Paradigms in Content Creation
    06:30 Leveraging AI for Small and Medium-Sized Businesses

    About Elevator 321 and the College of Coaches

    We’re about moving the needle for leaders of tech-driven business.  We should talk.  Reach us at Elevator321.com.

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    Elevating Performance (HD)By College of Coaches