What is all the buzz about Web 3, Metaverse, NFT, and blockchain? If you're trying to make sense of it all and how it applies to your work, or if you just want to learn more from a guy who lives and breathes it on a daily basis, this episode is for you! Diego Borgo is a Metaverse native, Web3 ambassador, NFT collector and advisor to global brands on a personal mission to help mainstream adoption of blockchain and NFT technology. In our conversation, we tackle the unfolding shift in the digital space of consumers being treated as a product and a target to valuing anonymity and owning their data. In this context, we also touch on the need to build for the long-term and what is currently holding back mass adoption of the Web3.