Is your sales pipeline reliable and full of prospects that match your ideal customer profile? Do you have a tried and true sales process established within your organization? In this episode, Frank and Joe dive into a critical component that should be included at the start of an effective sales process, the introductory call. They expand on 3 crucial practices needed to shift your team's mindset with prospects, so every new contact feels like your team is there to help them achieve their goals.

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