Branding Banter

EP 14 - What makes a great logo?


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🎙 Ready for your weekly dose of podcasty banter!?
 
We’re back this week with Episode 14 of the Branding Banter podcast 🤩
 
In this episode, we’re having a banter about what makes a great logo and how to design a good logo for your brand that represents your business.
 
We look at considerations like the type of logo you use, its adaptability to the different touchpoints of your brand experience, its colour, simplicity, etc. But most importantly, we stress the point that a great logo only happens as a result of building a great brand for the logo to represent it.
 
So think of designing your logo as part of a process of establishing the core identity of what your brand is to your ideal customers so that your logo can align with that identity, your industry and customers. You will then become an identification tool for your customers to recognise your brand.
 
This episode was recorded Live on Clubhouse as we now do each week on Mondays or Tuesdays between 12:30pm -2:30pm (Sydney time).
 
You can join in LIVE on Clubhouse to ask questions or simply catch up with the episode on Apple, Spotify or Google Podcasts.
 
🎙 Where to find more about Delphie & Frank
 
Branding Banter on Instagram: https://www.instagram.com/brandingbanter/
 
Delphie Website: https://www.seecreative.com.au/
Delphie Instagram: https://www.instagram.com/seecreativestudio/
 
Frank Website: https://www.gdayfrank.com/
Frank Instagram: https://www.instagram.com/gdayfrank/
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Branding BanterBy Frank & Delphie