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America’s grasslands are disappearing in plain sight, and the ripple effects hit everything from bobwhite quail and pheasants to pollinators, water quality, and the long-term health of working farms and ranches. We sit down with Bob St. Pierre, Chief Marketing & Communications Officer with Pheasants Forever and Quail Forever to trace how a lifelong bird hunter and baseball guy chose a career in upland habitat conservation, and why he’s never looked back after more than two decades of building habitat-focused momentum.  

We dig into what makes Pheasants Forever and Quail Forever different: a mission that prioritizes habitat over bird releases, and a chapter-driven model where local volunteers raise funds and then decide how to put those dollars to work in their own landscapes. That can mean supporting CRP enrollment, hosting landowner workshops, improving public access through walk-in programs, or funding hands-on projects that restore native prairie and functional grassland structure. If you’ve ever wondered where conservation dollars actually go, this conversation makes it tangible.  

We also unpack today’s biggest habitat pressures, including woody encroachment from eastern red cedar and juniper, and the practical tools that reverse the trend: prescribed fire, removing invading trees, planting native grasses and forbs, and building pollinator habitat that benefits far more than upland birds. Then we shift into the community side of conservation with National Pheasant Fest and Quail Classic, the Concert For Conservation, and why reaching younger, more diverse audiences matters if we want a real legacy of wise land use.  

If you care about quail hunting, pheasant hunting, bird dogs, grassland restoration, or simply leaving the land better than you found it, tune in, share this with a friend, and be sure to visits the sites, below, to sign up for newsletter updates.

You can learn more at PheasantsForever.org and QuailForever.org