In this episode we welcome Wassim Dakik from Postscript back for another chat about SMS. You’ve gotten through Black Friday and your contact list is the healthiest it's ever been! So how do you deploy it between now and your last ship-by date for Christmas, and what about after the holidays die down? Wassim has many actionable tactics for engaging with your customers from now to well past January, from directly communicating shipping expectations to guidance on the best ways to segment your list pre- and post- holiday.

This episode is presented in partnership with Postscript. 

To learn more about the team visit Messengermastermind.co

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