Content is for Closers

Ep. 15 - Closing $40 million in annual recurring revenue through demand gen with Gaetano DiNardi


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Show notes:

* (3:32) Heard Hot Takes?

* (7:12) Have You Heard

* (12:20) Growing to $200m annual recurring revenue

* (17:12) What kind of people you should hire to build a world-class demand gen team

* (22:53) How working as a music producer vaulted Gaetano’s marketing career

* (31:32) Creating B2B content designed to be consumed rather than solely intellectual

* (33:21) What has Gaetano excited for the next few years in the demand gen space

Links & Resources: 

  • Follow Gaetano on Twitter
  • Gaetano's music industry blog
  • Roast My Homepage
  • Aura
  • Traction

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