Don and Rob dive into the world of RFPs (Request for Proposals), unraveling the complexities and quirks of agency life. They share candid insights on the love-hate relationship with RFPs, discussing how these proposals shape business strategies and client relationships. From the art of crafting responses to the thrill of winning new business, they reveal the nuances of navigating this essential yet challenging aspect of the industry. Join them as they explore the impact of RFPs on creativity, trust, and the ever-evolving landscape of agency work.