October 29, 2023

Ep. 16 - Building Your Brand with Isabelle Knight

52 minutes

Isabelle Knight, a former UK-based publicist of 20 years, joins Brooke to discuss building a personal brand and crafting your unique brand story. Isabelle shares the wisdom and insights she's gained from being an entrepreneur and chaser of the next challenge for over 20 years to encourage and provide women in (or entering) the workforce with tools to promote their unique brand stories and build their confidence to push through imposter syndrome and other misconceptions to follow their dreams.

Episode highlights:

What a personal brand truly is

The importance of developing your brand story to help you confidently communicate your message to the world

Prompts to get started in crafting your brand story

How narrowing down your target audience lays the groundwork for professional success

Why you need to step into new opportunities, even when you’re scared, and not be held back by imposter syndrome

The power of learning from “doing it” - even experienced professionals are always learning

The importance of honesty and vulnerability in professional relationships

The power of asking questions and knowing the value you bring, no matter your age or experience level

The reality of having to put in the work before you start to see success

About Isabelle:

Isabelle Knight is a former publicist of 20 years having worked with some of the biggest names in Film, TV & Publishing, that include JK Rowling and BBC. Isabelle now works exclusively with authors, helping them learn the tools and strategies to grow their readership, increase their impact, and build success through publicity, promotion and marketing tools and strategies.

www.buildyourbrandwithpr.com

https://linktr.ee/isabellepr

https://www.linkedin.com/in/isabelle-knight-pr/

https://www.instagram.com/isabelle.knight.pr/

Tik Tok @isabelle_knight_pr

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