Ami Brannon is the Co-Founder and CEO of Nervana, which is the world's first consumer product that simulates the body to release natural chemicals which are synchronized to your music that make you feel relaxed and calm. She speaks to us about her journey of 2 years for developing Nervana before she launched her Indiegogo campaign for it. Throughout the show, Ami emphasizes how important marketing is in startup companies and products and how her success of over $400,000 with 14 days left to her campaign is from a stable marketing plan.