In this episode of The Growth Cartel, we’re joined by Penny Locaso, a renowned behavioral scientist and entrepreneur. Penny shares her journey from a corporate executive to founding her purpose-driven company, HackingHappy.co, where she empowers women to own their voices, define their impact, and overcome barriers to leadership. Together, we explore how societal pressures and a lack of diverse female role models create challenges in claiming expertise and how daily acts of courage can help women break through imposter syndrome and thrive as leaders.

Takeaways:

• Many women struggle with calling themselves experts, feeling they must meet every qualification.
• The "authority gap" leads to harsher judgment and greater self-doubt for women in leadership.
• A lack of diverse female role models impacts confidence and visibility in expert spaces.
• Advocacy and small acts of bravery empower women to overcome imposter syndrome and own their expertise.

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Episode Links

Follow Rhys on LinkedIn: ⁠⁠⁠https://www.linkedin.com/in/rhyshenderson/

4Phase Consulting: https://www.linkedin.com/company/4phase-consulting/

Follow Brandon on LinkedIn: ⁠⁠⁠⁠⁠https://www.linkedin.com/in/brandonjkburns/⁠⁠⁠⁠⁠

Teamified: ⁠⁠⁠⁠⁠https://www.teamified.com.au/

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p3 studio - people, partnerships, purpose: https://p3studio.com.au/

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https://www.linkedin.com/in/deepaksinghhr/

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