Rob Goulart is the voice behind Bull Mentality, a raw, no-excuses podcast built for anyone fighting their way out of the mud. With nearly 20 years in the trenches of the food manufacturing world — from sales and operations to consulting and AI integration — Rob brings a real-world edge to personal growth. No fluff. No sugar-coating. Just truth.

After getting knocked flat by life, losing a career, and rebuilding himself from rock bottom, Rob turned the grind into a mission: help people break survival mode, face their demons, and create a life driven by intention, purpose, and grit.

Rob is also the founder of Bull Lifestyle Brand — a western-inspired, motivational apparel line built on the idea that strength isn’t given… it’s earned.

Every episode is a callout. A gut-check. A reminder that nobody’s coming to save you — and that’s your advantage.

This is the comeback.
This is the rebuild.
This is Bull Mentality.