Vlog: Google My Business Reviews

Google Reviews Importance

Reviews on Google come up with useful information and help your business stand out. We look at the importance of reviews from two different perspectives. First, we read their reviews because we want to know the user experience. Second, we realize how important it is to have reviews for our search engine optimization, so we wanted to see how we rank on Google My Business.

As we search for Optometrists in Squamish, you will be able to see three companies showing up and that is what we call the Google 3-Pack. And you're probably wondering, why does optimized show up above Garibaldi Eye Care. There are lots of different reasons for it, including how well everything's optimized.

Garibaldi Eye Care is one of our clients. The only reason that they're showing up as number two is that they only have 30 reviews and the other one is 280 reviews. This is a brand new clinic. They only opened up six months ago and getting more reviews is just going to take time. So I don't expect them to show up in number one for a while. But they still have 35-star reviews. This is especially important because it impacts the user experience. In other words, even though they're showing up in number two, they might still attract clicks to the website to read reviews.

So when it comes to reviews, numbers are important, and Google has said that even a negative review still helps your rankings.

Listen to the episode to know more about Google reviews, how do they work, how do you get them, and what's impact they have on your rankings. Let us know your thoughts in the comments below! Don't forget to tune in next week and have a great day!

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