In this episode, we're joined by Grant Morris, a potato farmer from Washington, who shares his first-hand experiences and valuable insights on sustainability in the potato industry. As the owner of Schneider Farms and the chair of the Washington State Potato Commission, Grant brings a wealth of knowledge and expertise to the table. We explore his motivations for active involvement in sustainability initiatives, the challenges faced by growers, and the exciting enhancements to the PSA Program that aim to streamline the use of existing market tools to define, benchmark, and advance sustainability.

Connect with:

• Potato Sustainability Alliance on Twitter or LinkedIn

• John Mesko on Twitter or LinkedIn

Show Notes:https://potatosustainability.org/ep-16-introducing-psa-program-grant-morris/