NXT on Brand Stories

EP #17 Glossier: The Skincare Brand Built by Its Community


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Explore how Glossier revolutionized the beauty industry by putting its community at the heart of everything. From a beauty blog to a billion-dollar brand, Glossier’s authentic approach, user-driven product development, and social media savvy created a new model for skincare—one where customers don’t just buy products, they help build the brand.

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NXT on Brand StoriesBy National Xchange Talks