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EP 17: How to Build a Brand Story Strategy with Amanda Li-Paige
Amanda Li-Paige joins us this week to discuss how to build a brand story strategy. She explains what exactly is KIRRA (2:50) and why the "story" of a company's branding is so important (5:00). Amanda gives the secrets of drink formulation (6:24), what it takes to get your product into those first stores (13:50), and reveals her strategy for marketing CBD products online (18:00).
Make sure to stick around for the end to hear some really juicy stuff in the lightning round! Tell us your favorite answers in the YouTube comments!
Follow us on YouTube @ReVAMPPED TV! Be sure to tell your friends to subscribe leave us a review with 5 stars! You can follow us on Instagram @revamppedpodcast!
Follow KIRRA on Instagram!
See omnystudio.com/listener for privacy information.
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By Lindsey Heppner
4.7
3232 ratings
Amanda Li-Paige joins us this week to discuss how to build a brand story strategy. She explains what exactly is KIRRA (2:50) and why the "story" of a company's branding is so important (5:00). Amanda gives the secrets of drink formulation (6:24), what it takes to get your product into those first stores (13:50), and reveals her strategy for marketing CBD products online (18:00).
Make sure to stick around for the end to hear some really juicy stuff in the lightning round! Tell us your favorite answers in the YouTube comments!
Follow us on YouTube @ReVAMPPED TV! Be sure to tell your friends to subscribe leave us a review with 5 stars! You can follow us on Instagram @revamppedpodcast!
Follow KIRRA on Instagram!
See omnystudio.com/listener for privacy information.