If you've been on the internet at all, chances are you've used Spotify. They have over 83 million paying customers. Wow.

In this episode we catch up with Mayur Gupta, the VP of Marketing & Growth at Spotify to talk about:

- Who really owns growth?
- How should companies set up their marketing and growth teams to be successful?
- And how to build a brand that matters to people.

We hope you enjoy the show!

If you've been on the internet at all, chances are you've used Spotify. They have over 83 million paying customers. Wow. In this episode we catch up with Mayur Gupta, the VP of Marketing & Growth at Spotify to talk about: - Who really owns growth? - How should companies set up their marketing and growth teams to be successful? - And how to build a brand that matters to people. We hope you enjoy the show!

If you've been on the internet at all, chances are you've used Spotify. They have over 83 million paying customers. Wow.

In this episode we catch up with Mayur Gupta, the VP of Marketing &amp; Growth at Spotify to talk about:

- Who really owns growth?
- How should companies set up their marketing and growth teams to be successful?
- And how to build a brand that matters to people.

We hope you enjoy the show!

Ep 17: Why Marketers Need to Unlearn Marketing

The GrowthTLDR podcast is a weekly interview series with both leaders and practitioners who have real knowledge to share on what it takes to grow a business. Unlike most podcasts, we don't just focus on tips and tricks. We get to know the real story behind their success. And we try to have fun while doing it. Sick and tired of the same old boring business chat? Then listen to an episode of the GrowthTLDR, you won't regret it. If you're interested in being on the show, e-mail kieran@growthtldr.com.

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Ep 17: Why Marketers Need to Unlearn Marketing

Ep 17: Why Marketers Need to Unlearn Marketing