<p>Writing an attention getting first line, is an art form, and my guest on this episode is a master artist. Jessica Walrack is a professional marketing copywriter with a keen sense of the dramatic in her LinkedIn posting and today she's going to school me on writing headlines, don't miss it! </p>

Writing an attention getting first line, is an art form, and my guest on this episode is a master artist. Jessica Walrack is a professional marketing copywriter with a keen sense of the dramatic in her LinkedIn posting and today she's going to school me on writing headlines, don't miss it!

<p>Writing an attention getting first line, is an art form, and my guest on this episode is a master artist. Jessica Walrack is a professional marketing copywriter with a keen sense of the dramatic in her LinkedIn posting and today she's going to school me on writing headlines, don't miss it!&nbsp;</p>

Ep 18 When You Jump Out of an Airplane....w/ guest Jessica Walrack

8 seconds of passive attention is all you get for your content, unless you capture their imagination. 8 seconds is how long a cowboy has to stay on the bull to start scoring points. You are that cowboy and the only thing standing between you and the audience you want, is that bull! Can you ride it until it counts?

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Ep 18 When You Jump Out of an Airplane....w/ guest Jessica Walrack

Ep 18 When You Jump Out of an Airplane....w/ guest Jessica Walrack