Chad Lingafelt chats with Jen Hall, co-owner of Market Leader League.

Jen joins us from Wales (that’s in the UK for our American listeners) where she is noted as a best selling author of Expert Unrivalled, a multi-award winning Business Positioning Coach, and a Market Leadership Expert for service based businesses.

On this episode, we talk about how to differentiate your business by using niche marketing strategies.

Jen’s 15 years of experience in marketing businesses and helping other’s find their niche shines in this upbeat fun conversation.

We talk about the categories wealth, health, and relationships and how you can focus on who you are aiming to help by using this tool.

Jen also enlightens us to the term proper posh, bramble, and the difference between a trek and a walk.

We learn how you can start to differentiate yourself in your particular industry.

This is a great conversation for business owners and leaders looking to dial into their ideal customers and market directly to them

Connect with Jen Hall & Market Leader League & EverTrek

Buy Jen’s Book: Expert Unrivalled: The 5 Step Recipe for Coaches & Experts to become the most desired option in the market