In this special episode recorded in London, BritCham Singapore’s Executive Director David Kelly sits down with the Right Honourable Ian Murray, Secretary of State for Scotland, to explore Scotland's international strategy and growing global footprint.

Secretary Murray shares insights from his recent trade mission to Singapore, where he launched Brand Scotland—an initiative focused on showcasing Scottish innovation, technology, and green energy transition to global markets beyond domestic borders.

The conversation delves into Scotland’s emerging strengths in AI development (dating back to 1963), life sciences, and the green economy, as well as the role of Scottish universities in forming impactful global partnerships—particularly with institutions in Singapore. This Scotland-Singapore collaboration is helping to drive knowledge exchange, tech sector growth, and education-based soft power.

Other topics include the North Sea’s energy transition, the UK industrial strategy, and the implications of the UK joining the Comprehensive and Progressive Agreement for Trans-Pacific Partnership (CPTPP)—offering new opportunities for Scottish businesses to expand into Southeast Asian markets.

🎧 Tune in for expert insights on Brand Scotland, UK-Singapore trade relations, and how the UK is positioning itself as a leader in sustainable innovation and international collaboration.