The Sourcing Hero

Ep 187: Building Relationships to Broaden Procurement’s Impact feat. Barry Kull


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Sometimes procurement says “savings” and people’s eyes light up with the possibilities associated with a budget poised to go further. Other times, their eyes glaze over and their attention drifts… elsewhere. Like anywhere else. 

The trick for procurement teams who want to build strong internal relationships is knowing the difference - and communicating accordingly.

In this episode of The Sourcing Hero podcast, Host Kelly Barner welcomes Barry Kull. Barry is the Senior Director, Category Management Americas for AstraZeneca. His experience has given him the opportunity to develop capabilities in a broad range of spend categories as well as the transformation power of technology.

In this interview, Barry and Kelly discuss how building relationships can lead to procurement making a greater impact:

  • How procurement should think about internal brand identity and management
  • Strengthening stakeholder relationships through the procurement user experience 
  • The critical role of language in stakeholder receptivity and relationship building
  • Links:

    • Barry Kull on LinkedIn
    ...more
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