Scale Up Your Sales and Marketing

Ep 19: Become the Go-To Expert - Make more Customers come to Your Business FIRST


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Establishing yourself as an expert in your field is crucial for attracting clients and growing your business.

In this episode, Leisa & Vic delve into the steps small business owners can take to become the go-to expert in their industry.

These steps include:

➡️The significance of understanding your target audience and tailoring messaging to resonate with them

➡️How to effectively communicate changes in business and branding

➡️How to use tools like Answer the Public and Perplexity.ai to generate content ideas and rephrase existing content

➡️The importance of being transparent and proactive in communicating changes to avoid confusion.
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Connect with your Hosts:

⁠⁠⁠⁠Leisa on LinkedIn⁠⁠⁠⁠

⁠⁠⁠⁠Vic on LinkedIn⁠⁠⁠⁠

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Follow the show:

⁠⁠⁠⁠On Instagram⁠⁠⁠⁠ 

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