In this episode, we dive into the power of building authority as an interior stylist or designer and why it's the key to standing out in a saturated market. I share my own journey of stepping into my authority—showing up online, providing solutions, and embracing my unique expertise—which transformed my business. Building authority isn’t just about being visible; it’s about becoming the go-to expert for your dream clients. Whether it’s through sharing tips, showcasing your process, or hosting workshops, being consistent and authentic will help you build trust, confidence, and an engaged audience.

You'll learn actionable strategies to position yourself as an authority in your niche, like collaborating with industry peers, creating valuable content, and leveraging storytelling. I also discuss mindset shifts needed to overcome fears of judgment and imposter syndrome. Authority isn’t about perfection; it’s about connecting with your audience and showing them the magic only you bring to the table. If you're ready to elevate your interiors business and become an in-demand designer, this episode is for you!

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You will find Katrina Lumsden on Instagram @_katrinalumsden_or at the podcast Instagram account @shedesigned_podcast

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