You may have heard about personal branding, but have you untapped its hidden potential? Whether you're a marketer or work in another industry, being able to position yourself as a leader is important—and is something that serial entrepreneur CJ Terral knows.

In this episode of Upwardly Mobile, discover how you can build your personal brand, what elements you need to have a great brand, and how to be memorable towards others. Additionally, dive into the state of marketing and learn what working in a Silicon Valley startup is really like.