Today on The FreeThinking Podcast we have Penny Cameron - Development Director at Stanhope plc - and a key player in the Visioning, Designing and Activating of their far-reaching White City Campus in West London.

White City Place is a new frontier in development that took a people-first approach, amplifying what already existed. Penny talks with us about creating a village – blending the established global brands with the emerging voices - and how “you can see yourself living in it” has both literal and figurative importance. She proves that bringing life to a space requires more than just building apartments; you must design with time and ensure relevance, building something that lasts.

Don’t miss Penny Cameron on Episode 19 of the FreeThinking podcast and subscribe wherever you get your podcasts!