In this power-packed episode of ForTheLoveOfEmails podcast, we have Bob Frady who’s the CEO of HazardHub.com. 

Matthew and Bob discuss the importance of email marketing for businesses now and in 2021. 

They touch upon important questions like email nurturing programs, building relationships instead of focusing on ROI, and email budgets - something that email marketers, both beginners and seasoned alike, have wondered for long now. 

At the end, Bob shares advice about email marketing CEO-to-CEO. Listen to the complete podcast to pick up many insights that you can apply to your email marketing, today.

Questions

• What's the importance of email and how does it fit into your business?
• What's your view on building relationships through email?
• How should you react when people give you indications that they're not interested in your content?
• Does AI play an important role in improving emails?
• How do you nurture someone down the email path?
• Advice to brand and marketing team for now
• Should you increase your email budget in 2021?
• What advice will you give CEO-to-CEO to start in 2021?