What is a public relations program without the ever famous Press Kit? We always get asked, "what exactly goes in a press kit and how do I use it?" Well, wonder no more. In this episode, you'll learn exactly what goes in a press kit, why you may want it there, where to host it and some resources and templates to help you get started in building your press kit. Whether it's your first or a refresh, this episode is a quick guide on everything you need to know about your press kit.

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