The Melanation Podcast

[Ep. 2] Finding Your Niche Within A Niche


Listen Later

***
Three years ago this month when I decided to fully embark on my vegan journey, I was unsure of my future as a blogger.
Not only did I start eating 100% plant-based, I also decided to:
No longer support companies that test on animalsNo longer support companies that kill/abuse animals for use in fashion and home decor andNo longer support the fast-fashion industry
With all these new restrictions that I laid out for myself, the opportunities seemed limited…or so I thought. The opposite happened; brands were reaching to me left and right and I didn’t really understand why until I spoke with creative girl boss, Cece Olisa.
Cece has made a name for herself in the blogging world and has worked with many well-known brands. As a plus-size woman who enjoys fitness, she decided to carve out a space for herself in that category not because of trends but because these are two topics she was passionate about. She soon realized that there was a need for the two to coexist together. Cece was able to quit her corporate job and make a living off of her blogger income as well as her successful conference event, Curvy Con.
In today’s episode, Cece talks about how she was able to find her “niche within a niche” and thus create something that was unique and valuable to not only her audience but to brands as well.
In this episode, we talk about:
Cece’s origin storyHer eureka momentFinding her “Niche within a Niche”Body positivityPersonal mottoTypical day of a bloggerPitching tipsFavorite apps and so much more!
Links
Cece Olisa Blog | Instagram | YouTubeHow to Build Self-Confidence | Ted TalkThe CurvyConMoved into My DREAM Apartment + Empty NYC Apartment Tour The Come up is Real
Have you found your niche within a niche? If so, what is it?
...more
View all episodesView all episodes
Download on the App Store

The Melanation PodcastBy JASMINE ROSE