Kris Krüg’s career began in a Vancouver dorm room back in 1995 learning how to build basic web pages with a group of foreign exchange students. In the years since he’s worn many hats, working in corporate marketing, photojournalism and as an educator in the AI space. Host Peter Bittner talked with Kris about being a boundary-pushing creative explorer, an intuitive tech whisperer and a tenacious culture hacker. They also discuss the new course they’re offering to help media professionals and creatives better understand AI.

Show Notes:

(1:09) It all started with Netscape Navigator Gold: The epic origin story of Kris Krüg

(4:17) Kris discusses his work as a photographer

(7:06) Peter and Kris explain their shared mission for teaching others about the changing tech landscape

(8:21) The power of collaborative learning

(10:46) Future Proof Creatives, the latest venture Kris has launched

(14:06) A heated discussion on generative AI 

(18:28) The underlying economics of AI (plus, Peter and Kris reveal how much their monthly digital subscriptions cost)

(22:05) Kris talks about some of the questions he receives in his online classes

(26:10) The key to eternal technological youth 

(29:25) Peter and Kris announce their upcoming course

Where to find Kris Krüg:

https://kriskrug.co/

https://www.linkedin.com/in/kriskrug/

Kris’s Discord channel dedicated to understanding image generating AI:

https://discord.gg/YhJFa45m

Future Proof Creatives:

https://www.linkedin.com/showcase/future-proof-creatives/?originalSubdomain=ca

Peter and Kris’s upcoming course:

https://www.theupgrade.pro/c/ai-upgrade-for-creative-professionals/

Learn more about The Upgrade and our online courses

Connect on LinkedIn with Peter Bittner, The Upgrade’s founder and CEO

Special thanks to Mitch Walker for helping to design the podcast’s artwork