In this episode, I discuss why I've dispensed with the "brand & performance" dichotomy and what to use instead. 


Give me a shout:
 
W: https://www.growthquotient.com/
LI: https://www.linkedin.com/in/braeden-matson/

In this episode, I discuss why I've dispensed with the "brand & performance" dichotomy and what to use instead. Give me a shout: W: https://www.growthquotient.com/ LI: https://www.linkedin.com/in/braeden-matson/

In this episode, I discuss why I've dispensed with the "brand &amp; performance" dichotomy and what to use instead. 


Give me a shout:
 
W: https://www.growthquotient.com/
LI: https://www.linkedin.com/in/braeden-matson/

Ep. 20 | Brand & Performance is a False Dichotomy | Marketing Terminology, Mental & Physical Availability, Measurement & Budgeting

We go deep with marketers and founders on business and marketing advice that drives commercial outcomes. 


Your host is Braeden Matson, Co-Founder of GrowthQuotient, The Strategic Growth Partner for Directionless Canadian SMBs.


Website: https://www.growthquotient.com/
LinkedIn: https://www.linkedin.com/in/braeden-matson-jones/

Business

Marketing

We go deep with marketers and founders on business and marketing advice that drives commercial outcomes. Your host is Braeden Matson, Co-Founder of GrowthQuotient, The Strategic Growth Partner for Directionless Canadian SMBs. Website: https://www.growthquotient.com/ LinkedIn: https://www.linkedin.com/in/braeden-matson-jones/

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Ep. 20 | Brand & Performance is a False Dichotomy | Marketing Terminology, Mental & Physical Availability, Measurement & Budgeting

Ep. 20 | Brand & Performance is a False Dichotomy | Marketing Terminology, Mental & Physical Availability, Measurement & Budgeting