In this episode, we rounds up Jonathan Newar the Co-Founder & CEO of Captain Experiences—the Austin-based marketplace that’s unlocking the outdoors one booking at a time. After a botched attempt to organize an office fishing trip, Jonathan left a career in oil-and-gas finance and, in 2019, launched Captain to make finding a “damn good guide” as easy as calling an Uber.Fast-forward to today and Captain is the largest platform for booking fishing guides in the United States expanding into hunting and other adventures while maintaining a 4.9-star average rating. The site now connects anglers and hunters to 2,000+ vetted guides across 850-plus destinations.In this episode, Jonathan shares:- The scrappy origin story behind the “Damn Good Guides” network and how technology is changing the way we access wild places.- Marketplace lessons every land and ranch entrepreneur can steal—from building trust at scale to turning friction into opportunity.- Ideas for monetizing recreational assets on your own property (think fishing leases, upland hunts, and hosted experiences).- His favorite Texas fisheries, bucket-list species, and why outdoor hospitality is the important. Find out more at www.captainexperiences.com