Welcome back to the Activated Entrepreneur podcast! Join me as we explore the shifting landscape of network marketing, questioning whether this business model is becoming obsolete. Listen in as I share insights from my eight-year journey in network marketing, uncovering the challenges faced by distributors, such as the demanding nature of the business and the stark reality that less than 1% earn a full-time income. We'll discuss the recent decline in global direct selling revenue and how COVID-19 impacted companies that failed to adapt, leading to the closure or pivoting of major players like Modare, Buda Counter, and Beachbody. Together, we'll consider the growing importance of diversifying income streams and how tighter regulations and compliance issues are reshaping the industry.

In the second chapter, we explore the importance of building a personal brand for success in the evolving world of network marketing. I'll share my personal journey and experiences with companies like Isagenix, emphasizing the significance of staying true to your mission and vision rather than any single company. Discover the potential of affiliate marketing, brand deals for micro-influencers, and the lucrative world of digital products. I'll highlight the value of owning your intellectual property and the effectiveness of email marketing, while cautioning against the dangers of relying solely on social media platforms. Gain insights into how to wisely choose companies to align with and understand why maintaining a personal brand is crucial for ensuring stability and success in this ever-changing landscape.

Connect with Brooke:

Website: www.brookeberndt.com 

Instagram: @brookeberndt.businesscoach

Facebook: Brooke Berndt

Stand Store: www.stan.store/brookeberndtbusinesscoach 

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