<p>Your customer has questions and you can be the answer if you know the questions before your customer does. Becca Aldrich and Eric Hultgren talk about how to use search in order to discover what your customer needs you to answer with content.</p>

Your customer has questions and you can be the answer if you know the questions before your customer does. Becca Aldrich and Eric Hultgren talk about how to use search in order to discover what your customer needs you to answer with content.

EP 207: The Questions your Customer has.

On Everything is Marketing presented by MLive we tackle what is happening right now in the world of marketing discussing tactics, tools, and strategy while separating the art of what digital marketing is from some of the noise that surrounds what it isn't.

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EP 207: The Questions your Customer has.

EP 207: The Questions your Customer has.