CHURN FM

EP 207 | Ziv Peled (AppsFlyer) The Customer Success Flywheel: How to Drive Growth and Retention in Challenging Times


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Today on the show we have Ziv Peled, the Chief Customer Officer of AppsFlyer. 

Ziv recounts his whirlwind journey of meeting with over 20 customers in a span of three weeks. We delve deep into the significance of face-to-face interactions with customers, especially when times are tough, and explore how customer success teams can go above and beyond just delivering a product.

Ziv offers a unique perspective on the repercussions of the financial crisis on marketing divisions and spills the beans on how AppsFlyer is shaking things up with a revamped compensation strategy for their customer success team.

We can't wait for you to tune in and, as always, your feedback is invaluable to us. Let us know your thoughts on this episode!

Churn FM is sponsored by Vitally, the all-in-one Customer Success Platform.

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CHURN FMBy Andrew Michael

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