Usability does not ensure a valuable product. To achieve Product-Market fit, you must design a product that is highly valued by the users in your target market. Developing a product that is also usable will help solidify your Product-Market fit and increase your potential for a disruptive innovation in your market segment. To drive this point home, I lean on the expertise of Dan Olsen in his book The Lean Product Playbook.

Show Notes:

The Lean Product Playbook: https://a.co/d/2qeIXGB

Interaction Design Foundation: https://www.interaction-design.org

"Design more. Despair Less." Trademark of Design30 LLC.

Copyright 2022 Design30 LLC.