You may know him as the founder of Moz.com, a company with +$50m in annual revenue that's used by marketers worldwide.

He's recently left Moz to found SparkToro so I caught him at the perfect time to ask: what marketing tactics are you using to launch your new startup?

He launched earlier this year to a waiting list of 18,000...and we learn what he did to build that list.

We cover:

- Rand's SparkToro journey

- 4 methods used to build his audience

- Rand's advice to marketers just starting out

- What Rand thinks is the untapped opportunity in marketing right now.

Check out the full insight on www.thefxck.com