Digital of Business | Business of Digital

Ep 23: Building Self-Branding through LinkedIn & it's Importance | Lena Sesardic | Linkjoy


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Lena Sesardic is a Product Manager turned entrepreneur. In the episode, she has spoken about why self-branding is important on LinkedIn and how you can do so. 

After getting her first taste of entrepreneurship while running an innovation lab as a Product Manager, Lena quit her job in February 2020 to take a break from the corporate world and test her own ideas. She has worked on many projects over the past year, including a self-published book called The Making of Product Managers and a tool for venture teams going through startup accelerators called Hypothesisly. In addition to experimenting with her ideas, Lena also mentors at a startup accelerator in Vancouver, BC.

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Digital of Business | Business of DigitalBy Linkjoy