Amazon represents tremendous opportunity for brands interested in entering the world of ecommerce, but pulling off a successful Amazon launch is a hurdle many brands fail to successfully overcome.

In this episode of The Inbound Success Podcast, BellaVix founder Will Haire breaks down what it takes for brands to succeed on Amazon. From how to structure your product listings and write optimized descriptions, to using Amazon’s DSP to advertise and drive demand, he shares insights he’s developed from helping countless clients to nail their Amazon strategies.