Omnichannel by OmnichannelX

Ep. 24 – Actually bridging departmental silos: A cross-team case study at Autodesk w/ Alissa Briggs

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In this episode, we hear from Alissa Briggs, Design Leader at Autodesk.

Alissa takes us on a journey from her startup experience at PlanGrid to joining Autodesk, sharing how collaborative design thinking transformed their approach to product development and customer value.

What you will learn:

  • Align marketing and product messaging for a seamless customer experience.
  • Overcome organizational silos to scale your business through effective collaboration.
  • Use design thinking for impactful product transformations.
  • Harness customer-centricity to drive growth and expand business value.
  • Gain insights into Autodesk's shift from point solutions to a holistic ecosystem.
  • Master collaboration and governance for omnichannel customer experience excellence. 
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