What does it mean to be a ‘socially conscious’ company in 2023? Can our favourite brands be as charitable as we think? Or is corporate virtue signalling more prevalent than ever before? This week we are joined by the amazing Conchita Casteigt to discuss the distinctions in marketing between charities and commercial brands.  See <a href="https://omnystudio.com/listener">omnystudio.com/listener</a> for privacy information.

What does it mean to be a ‘socially conscious’ company in 2023? Can our favourite brands be as charitable as we think? Or is corporate virtue signalling more prevalent than ever before? This week we are joined by the amazing Conchita Casteigt to discuss the distinctions in marketing between charities and commercial brands. See omnystudio.com/listener for privacy information.

What does it mean to be a ‘socially conscious’ company in 2023? Can our favourite brands be as charitable as we think? Or is corporate virtue signalling more prevalent than ever before? This week we are joined by the amazing Conchita Casteigt to discuss the distinctions in marketing between charities and commercial brands. &nbsp;See <a href="https://omnystudio.com/listener" rel="noopener noreferrer">omnystudio.com/listener</a> for privacy information.

Ep 24: Being socially conscious with Conchita Casteigt

From Media to Creative, from ‘CTR’ to ‘ROAS’ - advertising today can feel more complicated than ever before. Join hosts Glenda Wynyard and Jack Geraghty as they take a conversational plunge into the deep waters of the communications industry.
Covering all the hottest topics from share of attention to useless inventions, there really is no stone left unturned.
This is Pending Approval, advertising from the inside out.

Business

Marketing

From Media to Creative, from ‘CTR’ to ‘ROAS’ - advertising today can feel more complicated than ever before. Join hosts Glenda Wynyard and Jack Geraghty as they take a conversational plunge into the deep waters of the communications industry. Covering all the hottest topics from share of attention to useless inventions, there really is no stone left unturned. This is Pending Approval, advertising from the inside out.

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Ep 24: Being socially conscious with Conchita Casteigt

Ep 24: Being socially conscious with Conchita Casteigt